Managing all the different networks and getting in contact with all the people we know was becoming hard : too many log-in to do, too many URL and pages to navigate and too many news missed, just because all that stuff is hard to manage and time is never enough. Frustrating.
We decided to do something about it and to build a tool to help us manage multiple online identities and connections, to see all our friends in one place and take cross-network actions.
As soon as the concept was set, we started brainstorming for a cool name, we wanted it to be easy and clear.
We showed the project to our friend Lee. Looking at it, he said : 'Oh, that's a people browsr!'
Awesome: it was exactly that. We had a name: PeopleBrowsr was born. And we were going to start with the Twitter version of it.
Jodee aka 'WingDude', Sydney: the Valiant General.
Official role: scope out the big picture.
Real role: knowing everything and everyone.
Ary: an office all rounder obsessed with office supplies. A bottle of white-out, a fresh pad of post-its and an unopened pack of pencils give him a genuine thrill.